As part of a multi-phase plan to expand its Nismo brand globally, Nissan has announced it will launch the first Nismo Performance Centre in Australia. According to the company, this will provide customers in the country with enhanced access to authentic Nismo parts, accessories, heritage support, technical expertise and customer experiences.
A highlight here is the mention of heritage support, as Australia will be one of the first markets outside of Japan to bring the famed Nismo Omori Factory expertise closer to local customers. Fans of the brand will know the significance of the Omori Factory, which does everything from basic maintenance to the installation of Nismo parts, right on through to complete vehicle restoration and fabrication.
“These centres will provide a direct link to Nismo’s Omori Factory in Japan, support advanced vehicle restoration programs and feature factory-certified Nismo meisters backed by Nismo’s global expertise,” the company wrote in its release.
The first Nismo Performance Centre is targeted to open at Nissan Ferntree Gully in Victoria in the second half of 2026, with additional locations to be announced. This announcement comes ahead of this weekend’s GT-R Festival at Sydney Dragway.
“Nismo represents one of the most authentic expressions of Nissan’s passion for performance, innovation and customer excitement. As we advance our long-term vision of mobility intelligence for everyday life, we will continue to deliver new experiences to our customers. The expansion of the Nismo brand in markets such as Australia is an important step in bringing exciting experiences to customers who value performance and authenticity,” said Ivan Espinosa, president and CEO of Nissan.
“Nismo’s global expansion is about bringing the brand closer to customers in the right markets, with the right products, services and experiences. Australia is a natural priority because of its mature performance culture, strong GT‑R community and clear appetite for authentic Nismo heritage, performance parts, technical expertise and motorsport-driven experiences,” added Yutaka Sanada, President and CEO of Nissan Motorsports & Customising (NMC) and global head of the Nismo brand.
Nissan announced last December that as part of its Re:Nissan strategy, it would double the number of Nismo cars available globally from five to ten. From fiscal year 2026, it plans to introduce prototype vehicles for racing activities to accelerate technological advancements in both hardware and software development for racing purposes and car line-up expansion.
The company also sees potential in the restoration, restomod and parts businesses and will focus on expanding around iconic models such as the R32, R33 and R34 generations of the Skyline GT-R. “The global auto restoration market is valued at approximately 500 billion yen and is projected to grow upwards of 1.2 trillion yen by 2032,” it said at the time.
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